Today is the time of social media, they are the powerful way
of communication today and become handier to people with mobile applications.
After the success and popularity of social media on web, social media apps make
them more powerful. Social media apps are useful to-
1)
Connecting with people friends, family and
colleague
2)
Marketing and Promotions
3)
Broadcasting
4)
Messaging, sharing files and photos
Social media Apps are the most powerful way of communication
among people today and of course a little more popular among youth, children
and professionals. The effect is seen in recent Delhi elections also. People
uses various popular social media apps like facebook, Google hangout, Whatsapp,
Wechat, blackberry messenger etc. to support the party and promote them.
All apps have their own features which make them popular
among users. Social media Apps are mainly used for messaging today as message
is sent with data, user should not bear any extra cost other than data pack
charge. Also it overcomes message length, sending multimedia file as compare to
normal SMS. Facebook and twitter are commonly used for sharing status, while other
apps like Wechat are used for messaging and broadcasting.
In Indian General Elections 2014, it is expected that social
Mobile Apps will be used more aggressively by people; people promote their
party’s and political hero by using these. This revolution using social media
app can makes a big change as we have seen in General Assembly Election of
Delhi which recently held in December 2013. Social media apps are also useful
in making people to vote. Many people put their profile pic as political party symbol
and their status to promote party. I also vote in this election and use social
media apps to promote my favourite Aam Aadmi Party. Now it’s the time for Indian General
Elections 2014.